12.6 C
Manchester
Saturday, April 26, 2025
RetailIKEA RE-LAUNCHES ICONIC RAINBOW CAKE TO CELEBRATE PRIDE MONTH

IKEA RE-LAUNCHES ICONIC RAINBOW CAKE TO CELEBRATE PRIDE MONTH

  • THE RAINBOW CAKE IS BACK ON SALE IN IKEA MANCHESTER RESTAURANT
  • 100% OF THE PROFITS WILL BE DONATED TO SWITCHBOARD LGBT+ HELPLINE
  • THE CAKE FIRST WENT ON SALE TO CELEBRATE PRIDE MONTH IN 2022

June 2023, IKEA has announced its rainbow cake will be back on sale from 1st June in IKEA restaurants across the UK, including Manchester, after making its Pride debut in 2022. The rainbow layered, limited-edition cake marks IKEA’s ongoing support of LGBTQ+ communities with 100% of profits continuing to be donated to Switchboard LGBT+ Helpline; one of the UK’s longest-running charities serving the LGBTQ+ community, who provide a safe and confidential helpline listening service on the phone, instant message, and email.

The rainbow cakes first went on sale in 2022, raising £38,000 for Switchboard LGBT+ Helpline. IKEA is committed to creating an inclusive and safe workplace and society for all and understand that open conversation is paramount to fostering this environment. Switchboard LGBT+ Helpline is the natural partner for IKEA’s LGBTQ+ commitments and this campaign, given the charity’s work offering a safe space for those in the community who need to talk.

The cake goes on sale alongside IKEA’s STORSTOMMA rainbow bag, which is now available all year round, with 100% of profits donated to LGBTQ+ charities and initiatives across the UK and Ireland.

Karen Hughes, Country Food Manager at IKEA UK and Ireland said: “We are proud to be able to support our LGBTQ+ co-workers and customers year-round, but especially during Pride month. Our rainbow cake allows us to contribute to Switchboard once again and support the invaluable work they do for the LGBTQ+ community. At IKEA UK, we strive to be an inclusive space, for both customers and co-workers alike, and our priority is ensuring everyone feels welcomed and supported.”

Stephanie Fuller, CEO at Switchboard LGBT+ Helpline said:We are delighted to have the support of IKEA once again. This year we launched our free phone number to ensure that cost would never be a barrier for anyone getting the support they need from our trained listening volunteers. The donations raised from the sale of the rainbow cake will help us ensure we can continue to fund a free to access service.”

The rainbow cake will go on sale in IKEA restaurants* across the country from 1st June for £2.95 per slice and will remain on sale until the end of month (30th June), to coincide with the annual Pride month celebrations.

For more information about the rainbow cake, please visit: www.IKEA.co.uk/lgbt

Latest

Vehicle crime in Greater Manchester down 27 per cent, reports show

Vehicle-related crime across Greater Manchester has seen a reduction of 27 per cent, according to new figures. During September 2023 and March 2024, Greater Manchester...

Advance train tickets now available on TransPennine Express machines

Advance train tickets are now available for customers to buy using TransPennine Express (TPE) ticket machines. Advance train tickets are single, one-way tickets purchased in advance...

Planning pressures pushing firms to the brink, property expert warns

Planning pressures set UK developers up for failure, pushing more firms to the brink, Landwood warns. UK developers are abandoning unfinished projects as cashflow pressures...

DVLA bans more than 500 new number plates

A Freedom of Information request made by private plate supplier Regtransfers reveals the banned number plates from the forthcoming  ‘75’ release. These latest plates will...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

Switch Roles Unveiled: The Job Board Changing How Retail Recruits

Retail and hospitality recruitment is being reimagined with the arrival of Switch Roles, a next-generation platform built by those who know the industry inside...

New public square unveiled in Gorton town centre

A new public square is now formally open, providing a new heart and focal point for the Gorton neighbourhood, while supporting the ongoing success...

Advance train tickets now available on TransPennine Express machines

Advance train tickets are now available for customers to buy using TransPennine Express (TPE) ticket machines. Advance train tickets are single, one-way tickets purchased in advance...

Police appeal following serious assault in Bramhall

Detectives are seeking the public’s help with enquires after a serious assault took place in a bar in Stockport. Sometime around 12.40am on April 19,...

More News

Our guide to great Easter gifts

Whether you're shopping for a chocolate-munching monster or someone who prefers a glass of vino, we've got you covered with our suggestions for Easter...

Last minute Christmas gift ideas

So your well-intended hopes of finishing your Christmas shopping in October went by the wayside... again? Fear not. With so much to choose it...

Kärcher UK announces Manchester as location for groundbreaking new centre

Kärcher UK, a leading provider of cleaning solutions, is thrilled to open its newest and largest Kärcher centre in Greater Manchester. Building on the established...