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BusinessBGN set to build new brand for NODE Technologies following win

BGN set to build new brand for NODE Technologies following win

BGN – the Manchester-based brand-led design and digital agency – has been appointed by NODE Technologies to create a new brand, website and suite of marketing collateral that will launch in Q1 2023. The project will see BGN focus the messaging and creative executions around NODE Technologies being a disruptor in its market.

Since it was established in 2017, NODE Technologies has grown to become a leader in digital connectivity. It was created in response to increasing demand for managed building solutions and promotes best-in-class digital infrastructure, resilience and customer experience through a supplier neutral fibre network, delivered in partnership with a landlord. The solution removes the requirement for wayleaves, expedites tenant connections and reduces business risk to the end user.

Paul Bailey, Client Services Director and founder of BGN, said: “NODE Technologies is a truly innovative business so we are delighted to be working with them. The company’s position as a true disruptor in its marketplace should be celebrated as it sets them apart. Our focus will be on championing that and showcasing the value they add to their clients.”

Christian Anderton, CEO AT NODE Technologies, added: “Right from the outset it was obvious that BGN understood our business and what we wanted to achieve. They delivered some exciting concepts that really resonated with us in delivering on the overhaul of our brand, so we are looking forward to seeing them come to life over the next few months.’”

Olivia McHugh
Olivia McHugh
Staff writer
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