eStar, the Mercedes-Benz Truck and Van franchise partner in the North West and North Wales, has become the official electric commercial vehicle supplier for Bolton Wanderers FC as part of an exclusive three season partnership.
The deal, which includes prominent branding across three giant advertising hoardings, four perimeter advertising hoardings, and one minute LED advertising for all league home games, is a first of its kind for both eStar, and BWFC.
Steve Bridge, Managing Director of eStar, said: “We’re delighted to be working with Bolton Wanderers FC, particularly to support them with their electric commercial vehicle ambition. The club had a fantastic 2021/22 season, so I am especially pleased to be working with them at this exciting time. We know that there are many commercial vehicle owners and drivers that follow the club, so the partnership feels very aligned and relevant.”
Mike Pink, Chief Commercial Officer at Bolton Wanderers said: “We’re thrilled to be working with eStar for the upcoming season and thank them for their commitment to Bolton Wanderers.
“They provide a great service to electric commercial vehicle owners and businesses and we’re pleased to be partnering with them to raise awareness about what they can offer to our own supporters”