Following a competitive pitch, Pixel Kicks – the Manchester based full-service digital agency – has been appointed by one of the UK’s leading luxury homeware brands to undertake a new SEO campaign that will aim to enhance and improve the company’s Google visibility.
Christy was established in 1850 and over the past 171 years has grown to become a household name thanks to its range of bed linen, cushions, throws and towels.
The Pixel Kicks digital marketing and SEO teams will be working closely together and will focus on three core areas: technical SEO development, website content marketing, and link building. The ultimate goal is to achieve a substantial percentage increase in organic traffic to the site.
Andrew Flynn – digital marketing manager at Pixel Kicks – said: “Christy is a much-respected name in the homeware space with a fantastic heritage and a first-class product range so we are delighted to have been appointed by them. Our focus is now on developing a strategy that will drive sales and add commercial value.”
Amanda Couzens-Davies – Marketing and eCommerce Director at Christy – added: “Pixel Kicks boasts some fantastic experience which really stood out. The team’s creative and strategic thinking along with an understanding of our business made them an ideal fit. We are now looking forward to working with them over the coming months.”