MANCHESTER-based multi-media advertising specialists More Media Sales, have expanded their portfolio of flagship London media after being appointed by City A.M. Media Group to represent them across print and digital in the regions.
More Media Sales, who sell Display advertising as well as Social and Programmatic, already exclusively represent The Evening Standard, Stylist and Time Out outside of the capital.
The addition of City A.M. London’s free business-focused morning newspaper and website means More Media Sales will dominate coverage of London’s affluent consumer audience, as well as the valuable business audience.
Andy Garner, Managing Director, said: “City AM is a perfect fit for More Media Sales. We have a team of media professionals based in Manchester who are at the top of their game and we work with an unrivalled partner set that City AM absolutely match.
“There is a considerable market in the regions with both clients and agencies looking for innovative ways to reach highly valuable London audiences. The values, partnership mentality and positive approach that City AM operate with matches our own approach and overall this is just a great fit and a superb product we are ready to help grow.”
More Media Sales have agreed an initial one-year contract term to represent City A.M. and will act as the trusted point of contact for advertising agencies outside of London.
Andy added: “This means agencies from Scotland, down to the West Country will be able to have more holistic conversations around target audiences.”
City A.M. Media Group’s Chief Operating Officer, Harry Owen, said: “In a rapidly changing media landscape, it’s important that clients know agencies are efficient routes to market, whether print or programmatic – we feel More Media Sales offer this robust product knowledge and a wider understanding of London’s media landscape, of which City A.M. is a major part.”
“We are all looking forward to working with Andy and the More Media team – it’s clear to us they have excellent relationships outside of London, that complement ours inside of London. We aim to work closely with them, to ensure our portfolio of innovative products are understood as well in Leith’s media community as they are in Charlotte Street.”