Sale-based integrated communications agency, One, has won a competitive pitch to provide PR and social media for Howarth Timber & Building Supplies.
Established over 175 years’ ago, Howarth has diversified from its original roots in timber and provides the widest range of products to the builders’ merchant sector. Employing over 1000 people, the company has a network of 33 branches across the UK.
One will focus on driving awareness of Howarth through a strategic PR offering, comprising campaign delivery, proactive and reactive press office as well as wide-ranging media relations programme across building trade, local and regional titles.
The agency will also provide strategic social media planning, channel management and campaign delivery across all the major social media channels.
Gavin Knowles, marketing manager at Howarth Timber Building Supplies, said: “One stood head and shoulders above the competition during our competitive pitch process, delivering new and exciting ideas to deliver our message to our customers.
“The PR and social team’s enthusiasm for our sector, as well as their expertise really shone through and we are convinced they will help us to achieve our business objectives over the coming years.”
Alex Hamilton, head of PR & social at One, added: “Howarth Timber is a national brand that is instantly recognisable in the construction sector. Our role is to capitalise on the value in the brand and push forward with shaping its message into 2019 and beyond.
“The company has a lot to shout about including the roll-out of its new brand proposition, nationwide branch refurbishments as well as an unrivalled depth of knowledge that we hold.”