Home Manchester It’s Gone Viral’s Film division reports 60% surge in work

It’s Gone Viral’s Film division reports 60% surge in work

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Andrew Trotman

It’s Gone Viral, the Manchester headquartered social media marketing company, has seen a surge in the number of projects that it is delivering for film studios after achieving a 60% increase since the start of the year.

The agency’s roster of film studio clients now includes major names such as Lionsgate, Universal, Sony Pictures, Warner Bros, BBC Films and StudioCanal.

The firm, which was founded in 2016 by Matthew Thomas, Andrew Trotman and Ryan Williams, produces and distributes video content and viral campaign adverts for international brands across its social platforms. The team is a mixture of content creators, analysts and video producers.

Recent film campaigns delivered by the agency include Nick Frost and Steve Merchant’s Fighting with My Family, as well as HellBoy, Warner Bros’ DC superhero movie Shazam! and Scott and Sid, which was named Best British Film at the National Film Awards. Its next project will be with Daniel Radcliffe for The Playmobil Movie.

Andrew Trotman, co-founder, said: “We only really started developing our Film division in early 2018 so seeing this kind of growth in such a short space of time is fantastic.  Thanks to the number of people we are able to reach and the total views figures we achieve, studios quickly realised that we are a credible outlet for their film content. That awareness has seen us move into working with talent which is a really exciting step for the business.”

Andrew added: Our focus is now on building on these foundations and to grow our profile across the film sector. Ultimately we want to become the first port of call for all major cinematic releases.”

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Philip Ghayour
Events, PR, and Marketing Manager at The Samuel James Group, Philip has a degree in Journalism from the University of Salford and holds an MSc in Marketing from Lancaster University, Philip has also worked at BBC Radio Lancashire, Clitheroe Football Club and Accrington Stanley Football Club.