BlogN Brown partners with Decoded and Corndel to power its data-rich retailer...

N Brown partners with Decoded and Corndel to power its data-rich retailer vision

Manchester-headquartered N Brown has announced the creation of a data fellowship programme which will be driven by technology educator, Decoded and professional training company Corndel, to open up the use of data and analytics across its entire organisation. As a data rich retailer, the programme will empower employees to embrace Data Science, its application and value.

Employees across the business will have the opportunity to enrol on The Data Fellowship, an 18 month in-work data science skills programme. From February 2019, participants will learn to harness the most cutting-edge data analytics tools such as “R” and more quickly adopt technologies such as Machine Learning. Learners will finish the programme with a Data Analytics qualification accredited by the British Computing Society.

The Data Fellowship is fully funded by the Apprenticeship Levy, the billion-pound fund created by the Government to help upskill the UK workforce to be ready for the Future of Work.

In October N Brown announced its intention to accelerate the use of analytics to enhance its use of marketing and promotions, as part of a wider emphasis on data science within the business following its transition to becoming a wholly online retailer.

Predictive analytics has the potential to be applied anywhere through the business, whether that is providing a next best action in the customer journey, predicting consumer demand for product or even driving employee retention rates.

Gareth Powell, Director of Data Science at N Brown, said: “This is a fantastic opportunity to upskill more of our colleagues in Data Science from a mind set and technical perspective. Data is now ingrained in online retail and is a fundamental pillar for the future growth of N Brown. Decoded provide world class data analytics training and I’m hugely excited by the partnership and the transformative effect it will have”

Kathryn Parsons, Decoded, said: “The opportunities that data education provides is something that can be for everyone at every level of any organisation. We are delighted to be partnering with N Brown to unlock the value of their data and transform their investment in lifelong learning and future-facing skills at every function and level. It serves as an excellent example to other businesses in the region.”

Sean Williams, Corndel said: “This is a fantastic use of the Apprenticeship Levy to provide the skills of the future while aligning with organisational strategy. We are delighted to be working with such a forward-thinking organisation as N Brown.”

Latest

Raising the Roof at 20 Stories!

Cheshire-based family business, InstaShade, a specialist in high-end outdoor lifestyle solutions, has just completed installation of an elegant bioclimatic pergola in the rooftop bar...

Summer BBQs deserve more than burgers: experts urge menu innovation

LONDON, UK, June 18, 2026 – With the grilling season getting underway, food retailers and hospitality businesses are being encouraged to broaden their BBQ...

New study identifies Gen Z’s most powerful football voices ahead of England’s opening World Cup match

A new analysis has found that creators such as Chunkz, Niko Omilana and Angry Ginge are playing a major role in shaping how younger...

The Optimal Code Podcast Launches with Andy Burnham as First Guest

CHESHIRE, UK. June 18th, 2026 - The Optimal Code Podcast has officially launched, bringing together voices from business, politics, sport and society to explore the...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

The Optimal Code Podcast Launches with Andy Burnham as First Guest

CHESHIRE, UK. June 18th, 2026 - The Optimal Code Podcast has officially launched, bringing together voices from business, politics, sport and society to explore the...

Local CCTV Installer Sees Surge in Home Security Enquiries

Titus Alarm and CCTV has reported an increase in homeowners requesting professional CCTV installation, as more people look for ways to strengthen security around...

How to add personality to an office without overdoing it

A workspace that feels entirely anonymous rarely brings out anyone's best work. Whether you're setting up a home study in Manchester or refreshing a...

Poetry on the page: voices of Rochdale brought to life in books

Two new anthologies of poetry, written by Rochdale residents inspired by its year as Greater Manchester Town of Culture, have been published. The first, titled ‘Weaving Words’, is a 120-page collection and captures the uniqueness of the borough, packed with poems celebrating...

More News

Limb Loss and Limb Difference Awareness Month Marks the Start of Two New Charity Partnerships for Mobility in Motion

During Limb Loss and Limb Difference Awareness Month, Mobility in Motion has announced that it has formed new partnerships with Steel Bones and Finding...

Surprising ways you might be putting your phone at risk

We use our smartphones for everything. Checking traffic, catching up with friends, browsing the sales… they’re our instant source of information. But these devices also provide...

5 Essential health and safety tips for UK workplaces

If you want to keep a UK workplace safe and legally compliant right now, you need to focus on five specific pillars which are...