CSRAdidas and B&M Waste collaborate for World Earth Day

Adidas and B&M Waste collaborate for World Earth Day

As part of their commitment to keeping Manchester clean and their World Earth Day commitment, B&M Waste and a team of volunteers from Adidas and volunteer group, the Sale Wombles took part in a litter pick along the towpath of Bridgewater Canal on Trafford Park in Manchester.

This area of outstanding beauty is used by the public, which when littered with rubbish takes away from the natural beauty of the area, while also damaging the wildlife living there.

The wonderful team of volunteers gave up a few hours of their working day to clear bottles, crisp packets, cans, plastic bags and other rubbish from the area into bin bags.

The waste was then taken to B&M’s Trafford Park Refuse Derived Fuel (RDF) processing facility. Materials such as cardboard, wood and metals are then recycled, while all non-recyclable waste is compacted into bales, then wrapped and transported to a Combined Heat and Power (CHP) site.

The thermal energy is then recovered to produce electricity and steam is generated for a local district heating system. This ensures as much waste as possible is diverted from landfill, and is therefore less damaging to the environment.

This has improved the area, and the journeys for all who use it making the area ssafer and more appealing.

Richard Hall, Maintenance Specialist at Adidas said: “What a great morning we had! Before and after photos show what we achieved.  Thanks to everyone that took part, it’s really made a visible difference!”

Graham Curtis, Director at B&M Waste Services commented “It is great to work with customers to tidy up the local public environment. Adidas and the Sale Wombles are a great team of people and it is a great project for us to be a part of. With the law now imposing a fine of up to £150 when caught littering, we hope the area will remain as clean and clear as it now is today.”

Latest

Pen Testing across two cities: What Manchester and Birmingham businesses should expect

How local context shapes testing scope; From scoping to retesting, explained plainly. Two of England's busiest commercial centres share a quiet problem. Offices, warehouses and...

More Than 10,000 Schools Across England Recognised for Excellence in PE and School Sport

Youth Sport Trust marks a record year for School Games Mark Awards, with participation reaching its highest level to date. A total of...

How North West businesses can fund growth without betting the firm on one lender

The North West has a habit of producing businesses that outgrow their cash. A Trafford Park engineer wins a contract it can't tool up...

New Sentry Interactive and Azure Access Deal Targets Future-Proof Building Security

Partnership combines embedded mobile credentials with post-quantum cryptography, giving access control customers a route to modernise systems without replacing existing readers. Access control customers will...
Subscribe to our newsletter
Business Manchester will use the information you provide on this form to be in touch with you and to provide updates and marketing.
Don't miss

More Than 10,000 Schools Across England Recognised for Excellence in PE and School Sport

Youth Sport Trust marks a record year for School Games Mark Awards, with participation reaching its highest level to date. A total of...

UK Mobile Plans Compared: International Calling Options Available from £3.50

LONDON, UK. October 28th, 2026 - For millions of people across the UK, international calls are a big part of everyday life. Whether it’s...

This is Halloween… We review The Nightmare Before Christmas light trail 

Ever fancied stepping into the wonderfully weird world of Tim Burton’s The Nightmare Before Christmas?  Well, grab your wellies, wrap up warm and head...

Smiths Heating (Wales) Ltd Launches New Oil Heating Website

A third-generation family-run heating business serving Shropshire and the Welsh border has launched a new website to help rural homeowners find information about specialist...

More News

Manchester’s Digital Economy Depends on More Than Internet Access

The card machine hangs at the till. The video call freezes mid-pitch. The booking system refuses to load, and someone in the office says...

The role of sustainable energy infrastructure in Manchester’s business growth

UK electricity prices for non-domestic users averaged 24.9p/kWh in the first quarter of 2024, which was up 60% compared to 2019. As competition grows...

5 Ways clean energy loans support net-zero goals and ESG commitments

Now that the world has shifted to a more carbon-conscious future, industries are pressured to reduce their environmental impact and align with global climate...