Small Business Marketing Social Media specialists Mind Your Social and data-intelligence outfit Delft, have teamed up to launch the Great Big Small Business Experiment in an attempt to help small businesses understand the real, tangible value of what they do in Social Media.
A recent study by Forrester suggested that over 40% of businesses still don’t think that Social Media makes any impact on their business. That’s worrying. This experiment will attempt to prove the quantifiable impact that Social Media can make on a business. Do they spend more if they interact with your business through Social Media? Do they spend more frequently? These are the big questions we’ll seek to answer. By understanding this fundamental question, you’ll have more confidence to invest in the channel and a better understanding of the influence of Social Media on your bottom line.
Manchester-based Mind Your Social is looking for 100 small businesses in the U.K to be part of this first-of-its-kind experiment. They’ll be using real, live data points over the course of 3 months. Participation is free and registration takes less than 2 minutes.
All the details, including a link to register, can be found here: https://www.mindyoursocial.com/great-big-small-business-experiment. Applications close 6th October.